eume, short for eumelanin was the third installment of an interactive exhibition trilogy forthe Overtown Music and Arts Festival.
eume celebrated brown and black skin tones, allowing festival-goers to draw themselves into their city's fabric.
The piece was constructed from two 6x6' hexagons and three 5' pentagons. An aerial view of the exhibition mimicked the composition of eumelanin, the specific melanin that creates brown and black skin tones.
Rays of Sunshine Billboard
Copy Writing
Editing
Design
Photography
Rays of Sunshine is a non-profit organization that grants wishes to terminally ill children through donations and grants.
The billboard's design creates
action urgency. With a simple message, the candle and cake stand on their own and pull at heart strings.